| Selling Ford-made cars and trucks in this
picturesque setting is Arnold Bros., of Boulder, Colorado, recipient of
the Company's Distinguished Achievement Award in seven of its eight years
in business. (1962) In 1961, about three of every four
Ford trucks sold were in the light weight segment of the market. The
Company's principal offering in this group is the F-100 series. In the
background is the 1962 Ford F-100 Styleside Half-ton Pickup. In the
foreground is the Ford F-600, a popular model in the medium-weight group.
Other well-accepted Ford pickup trucks are the Falcon
Ranchero and the Econolne. |
